About Shopworths
Shopworths was founded on 15th October 2022 with a simple belief: when families come first, value naturally follows.
Shopworths is an everyday fashion and essentials destination built to serve men, women, and children—bringing quality, affordability, and consistency together under one trusted name.
We exist to make shopping easier for families by offering well-selected clothing, footwear, and accessories that fit real lives, real budgets, and real moments.
Our Understanding
At Shopworths, we know that what families wear every day matters.
Dressing well isn’t about luxury—it’s about confidence, comfort, and feeling ready for the day ahead. That’s why our team is dedicated to offering reliable quality, practical style, and fair prices, so families can shop with confidence, not compromise.
Our Philosophy
Family First. Everyday Value.
We believe fashion should support family life—not complicate it. From school days to weekends, workdays to celebrations, Shopworths is designed around the needs of the modern African family.
Shopworths at a Glance
We believe in inclusive style and accessible value. Our commitment is to offer a wide range of clothing options that support every stage of life, every body type, and every budget.
With a focus on affordability, consistency, and trust, Shopworths celebrates families by making everyday fashion dependable and accessible for all.
Shopworths Mission
To serve families with everyday fashion and essentials at honest prices, without sacrificing quality or style.
We are committed to:
- Offering dependable, affordable clothing for all ages
- Curating practical styles that fit everyday family life
- Making shopping simple, welcoming, and stress-free
- Delivering value that families can rely on, season after season
Shopworths Vision
To become Africa’s most trusted family-first fashion and essentials brand by:
- Providing consistent quality and value for the whole family
- Delivering a simple, friendly, and reliable shopping experience
- Supporting local designers, suppliers, and sellers
- Building an intuitive and accessible seller ecosystem
- Growing a brand that families trust across generations